Be a HERO. Be a Designated Driver.
Preseason Game 2 September 3, 2009

The 2009 New England Patriots preseason ended on a high note last night with a 38-27 win against the New York Giants! Our designated driver program was a success as well with over 700 Patriots fans making the pledge to never drive drunk, always have a designated driver, and always buckle up.

Congratulations to our Designated Driver of the Game from the Patriots vs. Cincinnati Bengals game on August 20th, Katrina Francis! As Designated Driver of the Game, Katrina was awarded a pre-game field visit prior to kickoff.

When asked about why she chose to sign up to be a designated driver, Katrina explained, I am always the designated driver because Im concerned about people getting home safely. This is why I signed up for the Designated Driver Program, I want to make sure that everyone else gets this same message.

Remember to sign up at any of our designated-driver locations:

  • Each of the stadium gates
  • Guest Service Booths at the 50 yard lines on the 100 and 300 level concourses
  • Each Concierge Booth in the Fidelity Investments Clubhouse

At the end of the season, one fan, the Patriots Designated Driver for the Season, will be the Honorary Team Captain and join the Patriots captains for the coin toss on the 50-yard-line to start the final home game of the season on December 27, 2009. The Patriots Designated Driver for the Season will also receive an autographed Patriots helmet and have a chance to follow the Patriots to Super Bowl XLIV at Dolphin Stadium in Miami, Florida on February 7, 2010. At Gillette Stadium this season, there is no doubt that Responsibility Has Its Rewards.

Click here to view the Patriots Public Service Announcement for the designated-driver program at Gillette Stadium.

Patriots Designated Driver for the Game on August 20th - Katrina Francis (2nd from the right) - and her friends enjoy a field visit at Gillette Stadium.

Previous Blogs

Training Camp August 6, 2009


Fans Don't Let Fans Drive Drunk   |    New England Patriots   |    HERO Campaign